jobid=A.0.049
Marketing Data Analyst Zwolle • Ausnutria Netherlands
Join the dynamic Global marketing team as a Marketing Data Specialist and be at the forefront of driving data-driven marketing strategies. Utilize your expertise in Google Analytics and Google Tag Manager to optimize digital presence and support local entities. Embrace creativity, innovation, and continuous learning in a supportive setting.
Your Activities
We are seeking a highly skilled and experienced Marketing Data Specialist to join our dynamic Global marketing team. The ideal candidate will be an expert in Google Analytics, Google Tag Manager, data tracking, and building comprehensive reports and dashboards. This role is essential for driving our data-driven marketing strategies and optimizing our digital presence. In this role, you support the local entities with your expertise on data tracking.
You will be responsible for utilizing Google Analytics to monitor and analyze website traffic, user behavior, and campaign performance across all markets. By implementing and managing tags through Google Tag Manager, you will ensure accurate data collection and tracking. Developing and maintaining robust data tracking methodologies will be key to capturing essential metrics and insights across various digital platforms. You will create detailed reports and dashboards to visualize data, track KPIs, and provide actionable insights to stakeholders. Through data analysis, you will identify opportunities for optimization and recommend strategies to improve marketing outcomes. Additionally, you will collaborate closely with local entities, including marketing and sales teams, to ensure data accuracy and alignment with business objectives.
Increasing understanding of the KIBU (Kabrita International Business Unit) about what the data tells us, providing actionable insights to stakeholders, and sharing best practices across regions are also key responsibilities.
Our Team
Ausnutria is a global leader in the dairy industry, committed to providing high-quality nutritional products to consumers worldwide. With a rich heritage and a strong dedication to innovation and sustainability, Ausnutria b.v. has established itself as a trusted name in the dairy sector. Our mission is to contribute to the health and well-being of people by offering superior dairy solutions that cater to the nutritional needs of various life stages.
One of our brands, called Kabrita, exemplifies our commitment to excellence and innovation. Kabrita specializes in producing goat milk-based infant formula and dairy products that are tailored to meet the needs of infants and young children. Our products are enriched with essential vitamins and minerals to support the healthy growth and development of young ones. Kabrita is not just about nutrition; it is about providing a natural and wholesome start to life.
At Ausnutria, we take pride in our state-of-the-art production facilities, rigorous quality control processes, and a dedicated team of colleagues who ensure that every product meets the highest standards of safety and quality.
Our products are sold worldwide, catering to diverse markets and consumers. Our headquarters is located in Zwolle.
You Are the Fit If
- You have a Bachelor’s degree in Marketing, Business, Data Science, or a related field;
- Minimum of 3 years of experience in a similar role with a strong focus on data analytics and digital marketing;
- You have proficiency in Google Analytics, Google Tag Manager, and other data tracking and reporting tools;
- Excellent analytical and problem-solving skills with the ability to interpret complex data sets and derive meaningful insights;
- Strong communication and presentation skills with the ability to convey data-driven insights to both technical and non-technical audiences;
- High level of attention to detail and accuracy in data analysis and reporting.
Rewards & Benefits
- Be part of a forward-thinking team that values creativity and innovation;
- Enjoy opportunities for career development and continuous learning;
- Work in a supportive and collaborative environment where your contributions are valued;
- 25 days of holidays;
- A salary between €3.700,00 and €5.600,00 gross per month, depending on experience;
- A hybrid working environment;
- Your personal health is important! That’s why we offer you a vitality compensation of €200,00 or a membership via Bedrijfsfitness Nederland.
If you are passionate about data and have the expertise to drive our marketing strategies to new heights, we would love to hear from you! Will you be our new colleague?
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